Serena Center Loma Blanca

Serena Center Loma Blanca is an assisted living and memory care residence situated between Tijuana and Rosarito, Baja California. The largest of Serena’s three residences, it has 24 spacious and bright rooms, both private and shared, surrounded by extensive grounds and green areas. Its rural setting and comparatively affordable rates may appeal to families looking for senior care near the U.S.–Mexico border.

Assisted Living and Memory Care

The residence supports older adults who need assistance with daily activities, including those with limited independence or total dependency. Specialized care is available for residents with Alzheimer’s disease and other forms of dementia, with personalised programmes adapted to individual needs.

Both temporary and permanent stays are available. Before admission, Serena assesses each prospective resident’s mobility, bathing, toileting, and other daily care requirements. Evaluations can take place in person or virtually, although an in-person assessment allows for a more accurate quotation.

Families comparing care options can check out RetireMexico’s guide to senior living in Mexico to better understand the differences between assisted living, memory care, and nursing care.

Rooms and Monthly Cost at Serena Center Loma Blanca

Loma Blanca has 24 spacious and bright rooms, with private and shared accommodation available. As Serena’s largest residence, it also has the most extensive grounds and green areas of the three locations.

Monthly prices range from approximately $32,405 to $62,176 MXN, depending on the room selected and the resident’s required level of care.

Loma Blanca offers the most affordable prices among Serena’s three residences.

Nursing and Medical Support

Licensed nurses and nursing assistants provide daily care, with 24-hour nursing support and weekly physician visits. Medical oversight includes supervision by geriatrician Dr. Clemente Zúñiga Gil.

Care services include medication administration, assistance with personal hygiene, post-operative care, dementia care, and support for residents with different levels of dependency. Additional medical follow-up with a physician is available for approximately $80 USD every three months.

Staff receive ongoing training in first aid and emergency response. The residence also has controlled access, 24-hour video surveillance, and an internal civil protection programme.

Meals and Daily Activities

Residents receive three meals a day plus snacks. The nutrition team works with kitchen staff led by Chef Ernesto González to prepare meals according to residents’ nutritional needs and preferences.

Physical and cognitive activities take place Monday through Friday. These include stretching, exercise, drawing, painting, memory games, lotería, and dominoes. Loma Blanca’s extensive green areas provide additional outdoor space for residents.

Transportation and Additional Assistance

Serena offers wheelchair-accessible transportation through SerenaVan, equipped with a hydraulic lift. Transportation and accompaniment can be arranged for medical appointments, shopping, family visits, and other outings.

Cross-border transportation and accompaniment are also available, with appointments requiring 48 hours’ advance booking for certain services.

Through the optional SerenaAid service, families can arrange help with medication purchases, errands, and medical appointments using a revolving expense fund.

Residents receive Serena Full Assistance Card membership during their stay, providing access to assistance services and discounts with participating providers in Baja California.

In-Home Care and Other Services

Beyond its residences, Serena offers in-home nursing and caregiving through Serena Living. Services include personal care, medication administration, post-operative recovery, dementia care, and accompaniment, with shifts ranging from four to 24 hours.

The organisation also offers temporary stays and day care services with individual and group activities. Families should confirm which additional services are available at Loma Blanca and whether separate arrangements or fees apply.